Finance

Our growth has been supported by increased brand recognition, the strengthening of in-house product development, and production and sales planning that accurately reflects market trends. Our core downwear products—centered on the AURORA TEX series—have earned high evaluations and secured stable demand both in Japan and overseas. In addition, significant growth in e-commerce sales and the expansion of directly operated stores have broadened customer touchpoints. Through continued participation in international exhibitions, brand awareness and penetration in overseas markets have also progressed steadily.

In line with business expansion, we have continued to actively invest in human resources. In fiscal year 2024, our workforce grew to 173 employees, an increase of 13 compared to the previous year. Alongside strengthened recruitment efforts and salary improvements, we have enhanced the working environment and introduced core operational systems to build a solid organizational foundation that supports sustainable growth. With an average age of 35.0 years and an average length of service of 2.9 years, our organization is characterized by its youthfulness and flexibility.

Rather than pursuing short-term numerical growth alone, we place importance on strengthening long-term brand value and our business foundation. Through continued investment in human resource development, systems, and product innovation, we aim to achieve both profitability and sustainable growth. Moving forward, we will continue to carefully assess the context behind each figure and steadily build a path toward healthy, long-term growth.